Industry Trends

Reducing the Cost of Drugs for Patients: An Indian Perspective

In recent years, the cost of prescription drugs has been a growing concern, not only in India but also worldwide. Access to essential medicines is a fundamental right, and the…

Amit Vishwakarma 20 April 2024

Industry Trends

The ‘Pharma Trinity’ of Pricing, Cost, and Patients

Understanding the complexities of drug pricing in the pharmaceutical industry The 'Pharma Trinity' of Pricing, Cost, and Patients is a fundamental concept in the pharmaceutical industry, requiring careful consideration. These…

Amit Vishwakarma 20 April 2024

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